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11. |  | Title: Building Brands Without Mass Media by Erich Joachimsthaler, David A. Aaker ISBN: B00005RZ6J Publisher: Harvard Business School Press Pub. Date: 24 January, 2004 List Price: $6.00 Amazon.com Price: $6.00 |
| 12. |  | Title: Brand Equity & Advertising: Advertising's Role in Building Strong Brands (Advertising and Consumer Psychology) by David A. Aaker, Alexander L. Biel ISBN: 0805812849 Publisher: Lawrence Erlbaum Assoc Pub. Date: April, 1993 List Price: $55.00 Amazon.com Price: $55.00 |
| 13. |  | Title: Bereavement Ministry Program: A Comprehensive Guide for Churches by Jan C. Nelson, David A. Aaker ISBN: 0877936455 Publisher: Ave Maria Press Pub. Date: March, 1998 List Price: $35.95 Amazon.com Price: $25.17 |
| 14. |  | Title: The Lure of Global Branding by David A. Aaker, Erich Joachimsthaler ISBN: B00005RZ8J Publisher: Harvard Business School Press Pub. Date: 24 January, 2004 List Price: $6.00 Amazon.com Price: $6.00 |
| 15. |  | Title: Consumerism: Search for the Consumer Interest by David A. Aaker, George S. Day ISBN: 0029001501 Publisher: Free Press Pub. Date: February, 1982 List Price: $22.50 Amazon.com Price: $22.50 |
| 16. |  | Title: Multivariate Analysis in Marketing by David A. Aaker ISBN: 0894260294 Publisher: Scientific Press Pub. Date: June, 1981 List Price: $32.50 Amazon.com Price: $32.50 |
| 17. |  | Title: Should You Take Your Brand to Where the Action Is? by David A. Aaker ISBN: B00005RZ6W Publisher: Harvard Business School Press Pub. Date: 24 January, 2004 List Price: $6.00 Amazon.com Price: $6.00 |
| 18. |  | Title: Consumerism by David A. Aaker ISBN: 0029000807 Publisher: Free Press Pub. Date: March, 1971 List Price: $4.95 Amazon.com Price: $4.95 |
| 19. |  | Title: Construir Marcas Poderosas / Building Strong Brands by David A. Aaker ISBN: 8480886730 Publisher: Gestion 2000 Pub. Date: December, 2003 List Price: $44.90 Amazon.com Price: $44.90 |
| 20. |  | Title: Le management du capital-marque by David A Aaker, Jacques Lendrevie ISBN: 2247016847 Publisher: Editions Dalloz - Sirey Pub. Date: 01 December, 1997 |
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