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11.		Title: A Conceptual Model of Service Quality and Its Implications for Future Research (Report No 84-106) by A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry ISBN: 9992800364 Publisher: Marketing Science Institute Pub. Date: June, 1984 List Price: $18.00 Amazon.com Price: $18.00
12.		Title: The Nature and Determinants of Customer Expectations of Service (Working Paper, Report No 91-113) by Valeria A. Zeithaml, Leonard L. Berry, A. Parasuraman ISBN: 9992847956 Publisher: Marketing Science Institute Pub. Date: June, 1991 List Price: $18.00 Amazon.com Price: $18.00
13.		Title: Die Kunst Kunden zu begeistern. Neun Erfolgsfaktoren fÃ¼r Service der Extraklasse. by Leonard L. Berry ISBN: 3478246903 Publisher: MI Pub. Date: 01 October, 2000
14.		Title: Marketing for the Bank Executive. by Leonard L., Comp. Berry ISBN: 0442802900 Publisher: Van Nostrand Reinhold Pub. Date: October, 1974 List Price: $17.95 Amazon.com Price: $17.95
15.		Title: Service Quality: A Profit Strategy for Financial Institutions by Leonard L. Berry, David Bennett, Carter Brown ISBN: 155623094X Publisher: Irwin Professional Pub Pub. Date: October, 1988 List Price: $45.00 Amazon.com Price: $45.00
16.		Title: Bankers Who Sell: Improving Selling Effectiveness in Banking by Leonard L. Berry, Charles M. Futrell, Michael R. Bowers ISBN: 0870946293 Publisher: Irwin Professional Pub Pub. Date: March, 1985 List Price: $35.00 Amazon.com Price: $35.00
17.		Title: Marketing Financial Services: A Strategic Vision by James H., Jr. Donnelly, Leonard L. Berry, Thomas W. Wthomas Wi Thompson ISBN: 0870945173 Publisher: Irwin Professional Pub Pub. Date: March, 1985 List Price: $39.95 Amazon.com Price: $39.95

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