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Title: Endless Referrals: Network Your Everyday Contacts Into Sales, New & Updated Edition by Bob Burg ISBN: 0-07-008997-3 Publisher: McGraw-Hill/Contemporary Books Pub. Date: 30 October, 1998 Format: Paperback Volumes: 1 List Price(USD): $14.95 |
Average Customer Rating: 4.86 (22 reviews)
Rating: 4
Summary: A Good Start
Comment: I chose to read two books, one right after the other - Endless Referrals by Bob Burg and Business by Referral by Misner and Davis (also reviewed). Endless Referrals takes a very "real world" approach to the business referral process. It's direct, hard-hitting information. Bob Burg gets to the point immediately. I became very enthusiastic about Bob Burg's system and immediately began integrating it into my referral process. His ideas about making the initial contact and following up with that individual are a must for anyone in the business of generating referral-based sales. The book is full of examples of good and bad business actions, which Bob tightly weaves into the specific element of the process being discussed. The chapters on home-based businesses were very good, and even though I am not in home-based sales, I gleaned a few good ideas which I can apply. I found only one shortcoming. Bob Burg didn't really take the process far enough. I think he fell short in the systematic follow-up process of utilizing the information you have gained from a contact to build your business and your contact base.
I give a solid recommendation for this book; it is a must read for anyone wanting to generate referral-based sales or anyone who is in the selling business for the long haul. Utilizing Bob's techniques, you'll begin immediately to build a solid foundation for referral-based sales.
Rating: 5
Summary: A Game Plan for Growing Your Business Dramatically
Comment: Because I spent more than two decades in fundraising, I thought I had mastered the art of networking. Like many other development professionals, I was fairly aggressive in meeting people, remembering their names, and establishing rapport. Annually, I filled my desk with business cards.
Now networking is even more important for me as an entrepreneur. And in the last month, Bob Burg has given me valuable guidelines about networking. He taught me that I was a dedicated networking novice, and showed me how to become a skilled professional.
First, I attended one of Bob's dynamic seminars in Atlanta, Georgia. His novel-and highly creative-approach to networking prompted the audience members to think: "So. . .that's what I should have been doing all along."
Then I read Endless Referrals, which reflected Bob's comments in the seminar, and added many other tips. As is the case with his speaking, Bob Burg writes quite clearly, often entertainingly. Vivid case histories and anecdotes make his points memorable.
The book would be well worth the price if it contained only Chapter Eight: "Begin Your Own Profitable Networking Group."
Readers will welcome Burg's game plan for establishing and maintaining a systematic network. I know I did.
Rating: 5
Summary: Excellent, priceless advice!
Comment: Bob Burg's style is positive, upbeat and entertaining. I refer to "Endless Referrals" frequently. The ten questions in the second chapter, along with chapters eight and nine have contributed tremendously to my success in various endeavors. These parts alone are worth more than the price of the book. With that said, however, ALL the material is outstanding; the ideas for achieving success in all areas of life are pragmatic and energizing. Bob Burg's work stands out in that way certainly, but also couples the road to success with making the world a nicer place by promoting respectful interaction. This book is not to be missed!
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Title: Business by Referral: Sure Fire Way to Generate New Business by Robert Davis, Ivan R. Misner ISBN: 188516727X Publisher: Bard Press Pub. Date: March, 1998 List Price(USD): $16.95 |
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Title: Here's My Card : How To Network Using Your Business Card To Actually Create More Business by Bob Popyk ISBN: 1580631134 Publisher: Renaissance Books Pub. Date: 22 April, 2000 List Price(USD): $10.95 |
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Title: Winning Without Intimidation : How to Master the Art of Positive Persuasion in Today's Real World in Order to Get What You Want, When You Want It by Bob Burg ISBN: 1890344117 Publisher: Samark Publishing Pub. Date: April, 1998 List Price(USD): $14.95 |
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Title: Masters of Networking by Ivan R. Misner, Don Morgan ISBN: 1885167482 Publisher: Bard Press Pub. Date: 01 October, 2000 List Price(USD): $16.95 |
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Title: 76 Ways to Build a Straight Referral Business, ASAP! by Lorna Riley ISBN: 0941913058 Publisher: Off-the-Chart Publishing Pub. Date: 03 December, 2001 List Price(USD): $19.95 |
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