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Title: Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Neil Rackham, Lawrence Friedman, Richard Ruff ISBN: 0-07-051782-7 Publisher: McGraw-Hill Trade Pub. Date: 01 December, 1995 Format: Hardcover Volumes: 1 List Price(USD): $22.95 |
Average Customer Rating: 5 (2 reviews)
Rating: 5
Summary: Please note above review
Comment: One of the above "reviews" was accidently listed as a review and has given the book zero stars when in fact it is comments from the author. The book was fantastic.
Rating: 5
Summary: Getting Partnering Right
Comment: I am in the process of establishing partnerships with our firm's suppliers and subcontractors so that we may improve the service that we provide to our customers. The first step in the process is to be sure that our suppliers and subcontractors understand the concept of partnering for a win-win agreement. "Getting Partnering Right" is by far the best explanation of what I am trying to accomplish that I have read.After an initial meeting, I ask our potential partner to read the book and to call me when he has read it.Without exception, all have stated that "Now I get it". In a follow-up interview it is very easy to tell if they really do "get it". So far I have purchsed 28 copies for distribution to potential partners and to some our own employees. In addition,some of our partners have purchased more copies for distribution within their own companies. Maybe this one should be rated 6 stars!!
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Title: Channel Advantage, The by Lawrence Friedman, Tim Furey ISBN: 0750640987 Publisher: Butterworth-Heinemann Pub. Date: 01 June, 1999 List Price(USD): $36.95 |
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Title: Go To Market Strategy: Advanced Techniques and Tools for Selling More Products to More Customers More Profitably by Lawrence G. Friedman ISBN: 0750674601 Publisher: Butterworth-Heinemann Pub. Date: 30 June, 2002 List Price(USD): $29.99 |
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Title: Major Account Sales Strategy by Neil Rackham ISBN: 0070511144 Publisher: McGraw-Hill Trade Pub. Date: 01 January, 1989 List Price(USD): $24.95 |
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Title: Developing Strategic Alliances by Ed Rigsbee ISBN: 1560525509 Publisher: Crisp Pubns Pub. Date: 02 January, 2000 List Price(USD): $11.95 |
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Title: Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value by John DeVincentis ISBN: 0071342532 Publisher: McGraw-Hill Trade Pub. Date: 15 January, 1999 List Price(USD): $24.95 |
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