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Title: MP Marketing with Student CD-ROM and PowerWeb by Roger A. Kerin, Eric N Berkowitz, Steven W. Hartley, Roger Kerin, William Rudelius, Eric Berkowitz, Steven Hartley ISBN: 0-07-255339-1 Publisher: McGraw-Hill/Irwin Pub. Date: 02 July, 2002 Format: Hardcover Volumes: 1 List Price(USD): $132.80

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Average Customer Rating: 4.5 (2 reviews)

Rating: 5
Summary: Effective learning approach
Comment: Great tutorial that helped me get a A on my final ezam. Amust have to review important concepts and terms.

Rating: 4
Summary: Marketing text
Comment: It's a great book because of it's extensiveness.