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Title: Fashion: From Concept to Consumer (7th Edition) by Gini Stephens Frings ISBN: 0-13-033571-1 Publisher: Prentice Hall Pub. Date: 24 July, 2001 Format: Hardcover Volumes: 1 List Price(USD): $102.00 |
Average Customer Rating: 5 (2 reviews)
Rating: 5
Summary: The best
Comment: Plain and simple this is the best fashion book to study!
Rating: 5
Summary: Want To Understand The Fashion Biz?!
Comment: "From Concept to Consumer" is the first book I recommend to people who are truly interested in the business of fashion. Even though the book is a textbook it is an easy and fast read. One of the best features of this book is the sequential order format. The author takes you step by step through the development of the fashion process BEFORE a single garment is made by briefly describing fashion forcasting, research, color, fabric and trend analysis. The next process explains how raw materials for fabrics are chosen, processed and produced into textiles. Learn about the marketing of these textiles on the international market and to major apparel manufacturers. All of this takes place before the designer even starts to design a collection! Take a look inside the channels of garment distribution and on to us the consumer. This book provides a realistic insiders view in to the industry which is often glamorized by high profile designers and media spokespeople. Folks the business of fashion is a solid industry just like any other and in my opinion even more interesting than all the fluff and the sizzle.
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Title: Apparel Product Development (2nd Edition) by Maurice J. Johnson, Evelyn C. Moore ISBN: 0130254398 Publisher: Prentice Hall Pub. Date: 21 June, 2000 List Price(USD): $60.00 |
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Title: The End of Fashion : How Marketing Changed the Clothing Business Forever by Teri Agins ISBN: 0060958200 Publisher: Quill Pub. Date: 01 September, 2000 List Price(USD): $14.95 |
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Title: Apparel Manufacturing: Sewn Product Analysis (3rd Edition) by Ruth E. Glock, Grace I. Kunz ISBN: 0130846635 Publisher: Prentice Hall Pub. Date: 26 July, 1999 List Price(USD): $102.00 |
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Title: The Business of Fashion: Designing, Manufacturing, and Marketing by Leslie Davis Burns, Nancy O. Bryant ISBN: 1563671824 Publisher: Fairchild Pubns Pub. Date: August, 2002 List Price(USD): $85.00 |
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Title: Fashion Merchandising and Marketing by Marian H. Jernigan, Cynthia R. Easterling ISBN: 0023313501 Publisher: Pearson Education POD Pub. Date: 05 November, 1997 List Price(USD): $72.00 |
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