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Basic Marketing Research: Application to Contemporary Issues with SPSS-Student Edition

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Title: Basic Marketing Research: Application to Contemporary Issues with SPSS-Student Edition
by Naresh Malhotra
ISBN: 0-13-376856-2
Publisher: Prentice Hall
Pub. Date: 04 December, 2001
Format: Hardcover
Volumes: 1
List Price(USD): $144.00

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