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Marketing Management: Knowledge and Skills: Text, Analysis, Cases, Plans

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Title: Marketing Management: Knowledge and Skills: Text, Analysis, Cases, Plans
by J. Paul Peter, James H., Jr. Donnelly
ISBN: 0256092257
Publisher: Richard d Irwin
Pub. Date: May, 1992
Format: Hardcover
Volumes: 1
List Price(USD): $61.95
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