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Title: Strategic Management: Formulation, Implementation, and Control by John A., Ii Pearce, Richard B., Jr. Robinson ISBN: 0-256-11362-9 Publisher: McGraw-Hill/Irwin Pub. Date: April, 1994 Format: Hardcover Volumes: 1 List Price(USD): $87.35

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Average Customer Rating: 4 (1 review)

Rating: 4
Summary: Well-conceived strategic planning presentation
Comment: Strategic planning as a process is nicely presented in this well written textbook. As an instructor of strategic planning at the master's level, I find the students like the book and cases and are able to create competent strategic plans using the process described. Very good resource book; one I have kept on my reference shelf.

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