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Title: Paul Rand: A Designer's Art by Paul Rand ISBN: 0-300-08282-7 Publisher: Yale University Press Pub. Date: 01 December, 2000 Format: Paperback Volumes: 1 List Price(USD): $30.00 |
Average Customer Rating: 4.5 (4 reviews)
Rating: 5
Summary: Paul Rand: A Designer's Must Have
Comment: The single greatest book on Graphic Design ever written. This is not a tutorial or a how to, but a why. Why things work, why they don't, and why it is important to know about its history. Learn the importance of this medium, its impact on industry, and its place in the arts.
"That graphic design is generally considered a minor art has more to do with posturing than it does with reality."
-Paul Rand
Rating: 5
Summary: NON LIKE ANY OTHER
Comment: I don't want my competitors to read this. It gives me the edge in designing.
Rating: 3
Summary: Just OK
Comment: The book was extremely well written, but it was the content I was diappointed with. I expected more info on basic design techniques. It seemed more of a picture book.
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Title: Paul Rand by Steven Heller ISBN: 0714839949 Publisher: Phaidon Press Pub. Date: 29 August, 2000 List Price(USD): $35.00 |
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Title: From Lascaux to Brooklyn by Paul Rand ISBN: 0300066767 Publisher: Yale University Press Pub. Date: 01 March, 1996 List Price(USD): $65.00 |
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Title: The New Typography: A Handbook for Modern Designers by Jan Tschichold, Ruari McLean ISBN: 0520071476 Publisher: University of California Press Pub. Date: 01 November, 1998 List Price(USD): $29.95 |
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Title: Make It Bigger by Paula Scher ISBN: 1568983328 Publisher: Princeton Architectural Press Pub. Date: August, 2002 List Price(USD): $45.00 |
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Title: Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler, Alina R. Wheeler ISBN: 0471213268 Publisher: Wiley Pub. Date: 15 January, 2003 List Price(USD): $35.00 |
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