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How To Publish and Promote Online

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Title: How To Publish and Promote Online
by M. J. Rose, Angela Adair-Hoy
ISBN: 0-312-27191-3
Publisher: Griffin Trade Paperback
Pub. Date: January, 2001
Format: Paperback
Volumes: 1
List Price(USD): $13.95
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Average Customer Rating: 4.12 (26 reviews)

Customer Reviews

Rating: 2
Summary: Nothing new, very superficial
Comment: I have read a lot about publishing, self publishing and promoting lately, but though many books devote a chapter or so to online efforts, I was looking forward to reading about online publishing and promoting in more detail. I was thoroughly disappointed by this book. It is not a comprehensive manual, but a series of (VERY) short essays, most of them not going beyond the obvious. For example, there is a section on using public speaking to promote yourself and your book. It sites just one website as the ultimate source to look at for speaking opportunities-- shawguides.com-- and while I'm sure this is a fine site, it is not applicable to the vast majority of writers out there. It is a shame the authors didn't take the time to do any further research to make the book more widely relevant, or to provide real resources on many of the topics they address.
If you are a total, and I mean total novice to computers and the internet-- for example, if you don't know much about word processing programs or what a newsgroup is-- this book may be helpful to you. But if you come into this with any prior knowledge whatsoever, no matter how basic, you may find this book a complete waste of money.

Rating: 5
Summary: Worth Looking at
Comment: This book is inspirational in the sense that it gives frustrated writers, like yours truly, a glimmer of hope for the future. According to the authors, the sheer number of manuscripts being presented to traditional publishers and bookstores makes publication for aspiring writers who lack celebrity status a long shot. The authors are also recognized experts/pioneers in the field of e-book production and marketing, and make a valid point that being a successful writer involves more than just writing a good book, it also means learning the marketing ropes.

This book has helped me identify a strategy to use to market my upcoming children's book, "Abby and the Bicycle Caper," which I anticipate having available on Amazon by January 2004. Using the authors' ideas, I have laid out a marketing plan encompassing e-mail, newsgroups, and search engine promotions, in addition to several other ideas. Whether it works out or not, this book has helped me learn a lot about the business of self-publishing, which I consider a good return on my purchase/investment.

Ron Atkins Taylor
Member, Society of Children's Book Writers & Illustrators
[email protected]

Rating: 5
Summary: Insightful and Worth the Bucks
Comment: This book is inspirational in the sense that it gives frustrated writers, like yours truly, a glimmer of hope for the future. According to the authors, the sheer number of manuscripts being presented to traditional publishers and bookstores makes publication for aspiring writers who lack celebrity status a long shot. The authors are also recognized experts/pioneers in the field of e-book production and marketing, and make a valid point that being a successful writer involves more than just writing a good book, it also means learning the marketing ropes.

This book has helped me identify a strategy to use to market my upcoming children's book, "Abby and the Bicycle Caper," which I anticipate having available on Amazon by January 2004. Using the authors' ideas, I have laid out a marketing plan encompassing e-mail, newsgroups, and search engine promotions, in addition to several other ideas. Whether it works out or not, this book has helped me learn a lot about the business of self-publishing, which I consider a good return on my purchase/investment.

Ron Atkins Taylor
Member, Society of Children's Book Writers & Illustrators
[email protected]

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