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Title: Guerrilla TeleSelling : New Unconventional Weapons and Tactics to Sell When You Can't be There in Person by Conrad Levinson, Mark S. A. Smith, Orvel Ray Wilson ISBN: 0-471-24279-9 Publisher: John Wiley & Sons Pub. Date: 14 August, 1998 Format: Paperback Volumes: 1 List Price(USD): $24.95 |
Average Customer Rating: 4.7 (10 reviews)
Rating: 5
Summary: A Must-Read for All Sales Professionals
Comment: This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day.
Rating: 5
Summary: Buy This Book, You'll Be Glad You Did!
Comment: Want to make more money? Want to learn how to REALLY sell on the phone? This is the book! I have purchased and read many books on teleselling but this one is the best. Specfic strategies that work! Highly Recommended!!!
Rating: 4
Summary: Excellent for Teleselling Professionals
Comment: This book covered the entire sales process from preparing for the call, voice and stress exercises to selling tactics, objection handling and follow-up procedures for repeat business. The book was well written in a logical format and followed logical thinking in regard to how you would go about organizing your day. It also demonstrated the best approach to sales and how I want to be treated as a customer. Original sources of information were very well referenced. It's nice to see more of a trend of relationship building and getting away from the stereotypical "used car salesman" hard line approach to sales. The book was a relatively quick read (about 15 hours). The one thing I did not like about the book, was the last 4 chapters. It sounded like the dreaded "info-mercial" you see on late-night TV or the latest get-rich-quick MLM scheme you get with your home junk mail. Unfortunately, for me, it burst my bubble on the professionalism of the authors. They could have left that out and left the reader on a high note. All in all, I was impressed with the quality and accuracy of the writing.
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