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Perspectives on Strategy from The Boston Consulting Group

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Title: Perspectives on Strategy from The Boston Consulting Group
by Carl W. Stern, George Stalk
ISBN: 0-471-24833-9
Publisher: John Wiley & Sons
Pub. Date: February, 1998
Format: Hardcover
Volumes: 1
List Price(USD): $34.95
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Average Customer Rating: 3.55 (11 reviews)

Customer Reviews

Rating: 4
Summary: Good collection of concepts in Strategy
Comment: When I buy this book I expect to learn more about strategy, business and enterprises, and I must say I get it.

There is a good description of some difficult concepts, and I fine approach to competetive entreprises rules. It is not the definitive book about it, but there is no definitive book for this.

It is rigth that this is not a new book, and some of the articles are old ones (from 1960's and 70's) but If you are not an expert and you look for a complete review, you get your money back.

And for last, I must confess that I like the content.

Rating: 4
Summary: Good Brain-Twister - BCG should reveal mathematical concepts
Comment: This book is excellent - if you understand the mathematical logic behind the BCG-Approach. Most BCG-Theories are based on the formual:
Strategy = Microeconomics + System Dynamics Models
Therefore you should be able to understand differential equations.

Example: The 'experience curve' does not project a decline in 'accounting costs' but in microeconomic costs, that means inflation adjusted marginal cash flows.

If you translate the experience curve effect into a mathematical formula, the result is a first order differential equation . or stated in other terms - a systems dynamics model for a dynamic 'Stackelberg Oligopoly'.

The Logic behind the BCG approach is brilliant, but they unfortunately they do not reveal their mahematical formulas and therefore many people misunderstand their approach.

I managed to discover their mathematical formulas - and I know what I'm saying, if i tell you, that it takes you a dozen pages full of mathematical terms of the highest order to understand the economic logic behind a 'simple' concept like the experience curve.

They can improve the book, if they reveal the mathematical lgic behind their approaches.

Rating: 4
Summary: Consult this!
Comment: Hello,

This is a great collection of short articles from one of the most influential business consulting companies of all times.

So, if you can put up with or filter out some of the bizarre and apparently politically motivated comments then what you get is a fascinating history of the development of strategic thought in quite a number of key business areas.

Naturally, this is not a "how to" or a "biz strategy for dummies" book, but it does well in explaining some key concepts and of generating a desire to know more, that is, if you don't already know it all.

Regards,

[email protected]

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