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Title: The Marketing Plan by William A. Cohen ISBN: 0-471-38412-7 Publisher: Wiley Text Books Pub. Date: 27 October, 2000 Format: Paperback Volumes: 1 List Price(USD): $50.95 |
Average Customer Rating: 4 (1 review)
Rating: 4
Summary: An excellent book for an up-coming marketing executive
Comment: To the young marketing executives in the world, an excellent way to brush up your marketing basics, studied in your college years. Very helpful for those starting their own businesses, as this book helps you see what the future might have in store for you, about the business and what different approaches could be taken to achieve your goals.
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Title: Preface to Marketing Management with PowerWeb by J. Paul Peter, James H. Donnelly, Jr. Donnelly ISBN: 0072834811 Publisher: McGraw-Hill/Irwin Pub. Date: 21 May, 2002 List Price(USD): $79.90 |
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Title: Quality Is Free: The Art of Making Quality Certain by Philip B. Crosby ISBN: 0451625854 Publisher: Mentor Books Pub. Date: August, 1992 List Price(USD): $6.99 |
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Title: Finance And Accounting For Nonfinancial Managers: All The Basics You Need to Know by William G. Droms ISBN: 0738208183 Publisher: Perseus Publishing Pub. Date: 15 April, 2003 List Price(USD): $22.00 |
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Title: Customer Service: A Practical Approach by Elaine K. Harris ISBN: 0130978531 Publisher: Prentice Hall Pub. Date: 05 July, 2002 List Price(USD): $45.00 |
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Title: Marketing Management : Text and Cases by Douglas J. Dalrymple, Leonard J. Parsons ISBN: 0471332380 Publisher: Wiley Text Books Pub. Date: 07 January, 2000 List Price(USD): $106.95 |
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