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Title: Hyperwars: Eleven Essential Strategies for Survival and Profit in the Era of Online Business by Bruce Judson, Kate Kelly ISBN: 0-684-85565-8 Publisher: Scribner Paperback Fiction Pub. Date: January, 2000 Format: Paperback Volumes: 1 List Price(USD): $16.95 |
Average Customer Rating: 4.07 (15 reviews)
Rating: 5
Summary: A very useful guide for non-profit managers
Comment: It is a shame that this book is not specifically being marketed as a tool for non-profit managers. Leaders of this dynamic and rapidly growing sector will find "Hyperwars" as useful as business managers. Perhaps even more so, since the potential of the internet for more effective marketing and more efficient management is even greater for non-profit than business entrepreneurs.
Rating: 4
Summary: Very good & practical ideas of how to leverage the Internet
Comment: I have recommended, and bought, this book for many of my friends. It has very practical and useful ideas of how to leverage the Internet to produce incremental sales and reduce operational costs. Must read if you have, or don't have, an Internet business strategy.
Rating: 3
Summary: Old hat with a few new frills
Comment: What a disappointment! I could not beleive that this was actually written in 1999. Unless you have been asleep for a couple of years most of the stuff in this tape would be familiar.
The tape starts with a few bits of information such as the quote from Fortune: "On the web you are either fast, or last." And then goes on to talk about channel conflict stating that this is the most widely reported problem that businesses face. Well neither the author nor these businesspeople have read customers.com because Patricia Seybold has a solution (in fact so does Judson in strategy 10).
I did not like his telephone analogy for the web. Trouble always comes when something new is described using nice comfortable familiar concepts. His strategies are on the whole disappointingly stale: speed, flexibility, efficiency, personal service and paranoia. Judson seems to borrow his ideas from everyone (including Grove and Gates).
However, if you have been asleep for the last two years, you are panicking because you are about to be disintermediated and you want a primer in e-commerce, this is probably for you.
Why three stars? Well I did not throw it out the car and it did remind me of everything I had heard before.
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Title: 1,000 Places to See Before You Die by Patricia Schultz ISBN: 0761104844 Publisher: Workman Publishing Company Pub. Date: September, 2003 List Price(USD): $18.95 |
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Title: Good to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins ISBN: 0066620996 Publisher: HarperCollins Pub. Date: 16 October, 2001 List Price(USD): $27.50 |
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Title: Life of Pi by Yann Martel ISBN: 0156027321 Publisher: Harvest Books Pub. Date: 01 May, 2003 List Price(USD): $14.00 |
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Title: The Purpose-Driven Life: What on Earth Am I Here For? by Rick Warren ISBN: 0310205719 Publisher: Zondervan Pub. Date: 01 October, 2002 List Price(USD): $19.99 |
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