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Title: Built to Last : Successful Habits of Visionary Companies by James C. Collins, Jerry I. Porras ISBN: 0-694-51479-9 Publisher: HarperAudio Pub. Date: 01 October, 1994 Format: Audio Cassette Volumes: 2 List Price(USD): $18.95

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Average Customer Rating: 4.62 (92 reviews)

Rating: 5
Summary: One of the best business books ever written
Comment: If anyone wants to know about the practices of the best business corporation around the world, this is the book. The companies selected are the best with reference to their policies and vision. And all the analysis is based on the data and facts collected by authors and are available in the book.

No wonder it took 6 years to research and write such a book. A must read for all business students and practitioners. If you want to know how to make a company last for 100 years with all the twists and turns of economic cycles, this is it.

Rating: 5
Summary: Must Reading for Every Leader
Comment: Wow! What a book. In it the authors look at visionary companies and what separates them from their top competitors. This is not a book about charismatic leaders or dynamic products, but a book about vision, values and risk taking. It is a book that every buinessman and pastor ought to read.

For the pastor of a church the greatest strength of Built to Last is that it is a book about business not about the church. The concepts of vision, quality, excellence, leadership training, and of risk taking are all biblical concepts. If God honors non-Christiand when they act according to His principles, how much more will He honor the church of the Living God?

This book is filled with hundred of specific examples how these principles transformed ordinary businesses into visionary companies. The contrast between the visionary companies and their competition is sobering. As I read how the ordinary competition would shoot themselves in the foot time and time again, the picture of the local church came to my mind. The failure to establish vision, to articulate core values, to promote a team atmosphere, and to maintain consistent pastoral leadership has resulted in mediocre churches.

This book seemed to be dealing with something that small rural pastors would never deal with, being a visionary church. But the more I thought about it, the more I realized that the size of the church is irrelevant. The question is: Are we doing great things for God? What are we trying to do that would only be possible if God were in it.

This book is must reading for every leader, whether he or she leads a business or nonprofit organization.

Rating: 5
Summary: Well researched and accurate
Comment: The authors have exposed corporate myths in this compelling book. We need to know them so that we do not proceed with innacurate optimistic assumptions. I also suggest integration of Optimal Thinking into corporte culture to bring out the best in others and to maximize productivity and profitability. A company of optimizers (instead of managers and employees) is what we all need. I therefore recommend Optimal Thinking: How to Be Your Best Self by Dr. Rosalene Glickman in addition to this excellent book.

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