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Title: Paul Rand by Steven Heller, George Lois, Jessica Helfand, Paul Rand ISBN: 0714837989 Publisher: Phaidon Press Inc. Pub. Date: May, 1999 Format: Hardcover Volumes: 1 List Price(USD): $69.95 |
Average Customer Rating: 4.67
Rating: 4
Summary: A good work about a great designer
Comment: Paul Rand was a giant among designers, and one of the key reasons that graphic design exists as a profession in the United States. Heller, obviously a great Rand fan and friend(not to mention a prolific author), has given his subject his due, tracing Rand's evolution as an artist and the arc of his career. From a 1942 Autocar annual report whose design is astonishingly current to some work for Dubonnet that perhaps hasn't stood the test of time as well, Heller's choices of accompanying materials is excellent, illustrating as well as telling Rand's core philosophies: Effective graphic design is straightforward, purposed, and well-reasoned. This is a straightforward, well-assembled book that falls short in two very minor ways: While much is made of Rand's European influences, none of this work appears in the book, and select examples rather than just mention of Rand's contemporaries would have done a better job of placing his work in a more historical context.
Rating: 5
Summary: Excellent
Comment: I just received my book today and have not been able to put it down. Beautifully written and lavishly illustrated, Paul Rand by Steven Heller pays true homage to a man who was blessed with true talent, wit and intelligence. An amazing talent, and a fascinating book. A must-have for any serious design student or professional.
Rating: 5
Summary: content designer content book [full of ideas]no decorationss
Comment: a book to keep for designers. heavy with ideas and great graphics. having known paul rand and being inspired by him the book also presented some graphics i have not seen as it was before my time. a book to refer to about design in general. solid text and research. miho
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Title: Paul Rand: A Designer's Art by Paul Rand ISBN: 0300082827 Publisher: Yale Univ Pr Pub. Date: December, 2000 List Price(USD): $30.00 |
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Title: Marks of Excellence: The History and Taxonomy of Trademarks by Per Mollerup ISBN: 0714838381 Publisher: Phaidon Press Inc. Pub. Date: March, 1999 List Price(USD): $35.00 |
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Title: Josef Muller-Brockmann: Pioneer of Swiss Graphic Design by Lars Muller, Paul Rand ISBN: 3906700895 Publisher: Lars Muller Publishers Pub. Date: 2001 List Price(USD): $45.00 |
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Title: The Elements of Typographic Style by Robert Bringhurst ISBN: 0881791326 Publisher: Hartley & Marks Publishers Pub. Date: 2002 List Price(USD): $29.95 |
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Title: The End of Print by Lewis Blackwell, David Carson ISBN: 0811830241 Publisher: Chronicle Books Pub. Date: October, 2000 List Price(USD): $24.95 |
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