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Title: Paul Rand by Steven Heller ISBN: 0-7148-3994-9 Publisher: Phaidon Press Inc. Pub. Date: 29 August, 2000 Format: Paperback Volumes: 1 List Price(USD): $35.00 |
Average Customer Rating: 4.67 (3 reviews)
Rating: 4
Summary: A good work about a great designer
Comment: Paul Rand was a giant among designers, and one of the key reasons that graphic design exists as a profession in the United States. Heller, obviously a great Rand fan and friend(not to mention a prolific author), has given his subject his due, tracing Rand's evolution as an artist and the arc of his career. From a 1942 Autocar annual report whose design is astonishingly current to some work for Dubonnet that perhaps hasn't stood the test of time as well, Heller's choices of accompanying materials is excellent, illustrating as well as telling Rand's core philosophies: Effective graphic design is straightforward, purposed, and well-reasoned. This is a straightforward, well-assembled book that falls short in two very minor ways: While much is made of Rand's European influences, none of this work appears in the book, and select examples rather than just mention of Rand's contemporaries would have done a better job of placing his work in a more historical context.
Rating: 5
Summary: Excellent
Comment: I just received my book today and have not been able to put it down. Beautifully written and lavishly illustrated, Paul Rand by Steven Heller pays true homage to a man who was blessed with true talent, wit and intelligence. An amazing talent, and a fascinating book. A must-have for any serious design student or professional.
Rating: 5
Summary: content designer content book [full of ideas]no decorationss
Comment: a book to keep for designers. heavy with ideas and great graphics. having known paul rand and being inspired by him the book also presented some graphics i have not seen as it was before my time. a book to refer to about design in general. solid text and research. miho
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Title: Paul Rand: A Designer's Art by Paul Rand ISBN: 0300082827 Publisher: Yale Univ Pr Pub. Date: December, 2000 List Price(USD): $30.00 |
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Title: From Lascaux to Brooklyn by Paul Rand ISBN: 0300066767 Publisher: Yale Univ Pr Pub. Date: April, 1996 List Price(USD): $65.00 |
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Title: Make It Bigger by Paula Scher ISBN: 1568983328 Publisher: Princeton Architectural Press Pub. Date: August, 2002 List Price(USD): $45.00 |
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Title: Milton Glaser: Graphic Design by Milton Glaser, Jean M. Folon, Chris Allsburg ISBN: 0879511885 Publisher: Overlook Press Pub. Date: April, 1990 List Price(USD): $39.95 |
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Title: Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler, Alina R. Wheeler ISBN: 0471213268 Publisher: John Wiley & Sons Pub. Date: 15 January, 2003 List Price(USD): $35.00 |
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