AnyBook4Less.com	Find the Best Price on the Web Order from a Major Online Bookstore
Home  |  Store List  |  FAQ  |  Contact Us  |
Ultimate Book Price Comparison Engine Save Your Time And Money Keyword AuthorISBN

Title: The Jossey-Bass Guide to Strategic Communications for Nonprofits : A Step-by-Step Guide to Working with the Media to Generate Publicity, Enhance Fundraising, Build Membership, Change Public Policy, Handle Crises, and More! by Kathy Bonk, Henry Griggs, Emily Tynes ISBN: 0-7879-4373-8 Publisher: Jossey-Bass Pub. Date: 29 December, 1998 Format: Paperback Volumes: 1 List Price(USD): $33.00

Your Country USA Canada United Kingdom Australia Austria Belgium France Germany Italy Netherlands Switzerland Currency AutoUSD CAD GBP EUR AUD CHF Delivery Only cheapest delivery All delivery options Include Used Books Are you a club member of: Barnes and Noble Books A Million Chapters.Indigo.ca

Average Customer Rating: 4 (1 review)

Rating: 4
Summary: Quite Useful for Students
Comment: The Jossey-Bass Guide to Strategic Communications for Nonprofits is a detailed examination of the relationship between nonprofits and the media. As the title says, it provides a step-by-step guide for nonprofits to establish effective relations with the media that result in publicity. My professor recommended this book to me, and I'm finding it quite useful. It has a similar approach to Guerrilla PR: Wired by Michael Levine; both are about maximizing your return on investment.

I especially enjoyed this book because I'm thinking about working for a nonprofit after graduation, and I haven't seen anywhere near as much about public relations and publicity for nonprofits as I've seen for corporations.

Similar Books:

	Title: Strategic Communications for Nonprofit Organizations : Seven Steps to Creating a Successful Plan by Janel M. Radtke ISBN: 0471174645 Publisher: John Wiley & Sons Pub. Date: 10 April, 1998 List Price(USD): $49.95
	Title: Successful Marketing Strategies For Nonprofit Organizations by Barry J. McLeish ISBN: 0471105678 Publisher: John Wiley & Sons Pub. Date: August, 1995 List Price(USD): $29.95
	Title: Strategic Marketing for NonProfit Organizations (6th Edition) by Alan Andreasen, Philip Kotler ISBN: 013041977X Publisher: Prentice Hall Pub. Date: 10 October, 2002 List Price(USD): $126.67
	Title: Making the News: A Guide for Activists and Nonprofits by Jason Salzman ISBN: 0813340950 Publisher: Westview Press Pub. Date: 08 July, 2003 List Price(USD): $16.95
	Title: Making the News: A Guide for Nonprofits and Activists by Jason Salzman ISBN: 0813368987 Publisher: Westview Press Pub. Date: May, 1998 List Price(USD): $19.95