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The Innovation Equation : Building Creativity and Risk-Taking in Your Organization

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Title: The Innovation Equation : Building Creativity and Risk-Taking in Your Organization
by Jacqueline Byrd, Paul Lockwood Brown
ISBN: 0-7879-6250-3
Publisher: Jossey-Bass/Pfeiffer
Pub. Date: 06 September, 2002
Format: Paperback
Volumes: 1
List Price(USD): $38.00
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Average Customer Rating: 5 (1 review)

Customer Reviews

Rating: 5
Summary: Thorough and Practical
Comment: Byrd and Brown show how innovation can help organizations grow and how the lack of innovation can stifle companies. Recognizing that it takes all types of people to have a functioning organization, this book helps individuals, groups and organizations recognize their innovative strengths and weaknesses. Equally important are the stop signs that inhibit organizational growth. Many people talk about the value of innovation in organizations but this book takes that discussion much further, defining and thoroughly analyzing innovation and, more importantly, providing the reader with tools that can be easily applied.

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