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Marketing Research That Won't Break the Bank: A Practical Guide to Getting the Information You Need, 2nd Edition

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Title: Marketing Research That Won't Break the Bank: A Practical Guide to Getting the Information You Need, 2nd Edition
by Alan R. Andreasen
ISBN: 0787964190
Publisher: Jossey-Bass
Pub. Date: 17 September, 2002
Format: Hardcover
Volumes: 1
List Price(USD): $27.95
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