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Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms

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Title: Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms
by Art Weinstein, The Haworth Press
ISBN: 0-7890-2157-9
Publisher: Haworth Press
Pub. Date: April, 2004
Format: Paperback
Volumes: 1
List Price(USD): $24.95
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