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Ban the Humorous Bazooka

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Title: Ban the Humorous Bazooka
by Mark Henry Sebell, Jeanne Yocum, C. K. Prahalad
ISBN: 0793141087
Publisher: Dearborn Trade Publishing
Pub. Date: 15 March, 2001
Format: Hardcover
Volumes: 1
List Price(USD): $25.00
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Average Customer Rating: 5

Customer Reviews

Rating: 5
Summary: Great book with easy to read style.
Comment: Ever feel like your next meeting is sure to be one big headache??? This is just what the doctor ordered for those of us who struggle to generate the next great idea! The authors go to great lengths to offer meaningful examples of what works and what doesn't work in creatively solving problems and reaching for that next level of excellence. A must read for anyone serious about getting the most out of every meeting! I highly recommend this book.

Rating: 5
Summary: A Book with Substance
Comment: I have read many of the self help books that seem to be flooding the market and I approached this title with an air of skepticism. This feeling soon turned to pleasure as I found the authors concerned not only with providing a theoretical foundation for their concepts, but also with the inclusion of concrete examples of how to apply the lessons. For example, I have been in many sessions where new ideas are sought to address a problem and while an air of creativity is encouraged, truly off-the-wall, innovative ideas are dismissed off hand without any assessment of how their implementation might solve the issue at hand. As a graduate school instructor, I plan to use the concepts presented in this book in my classes where I try to instill an innovative technique to creativity, problem solving and critical thinking. I strongly recommend this book and look forward to future collaborations of Sebell and Yocum.

Rating: 5
Summary: Create a winning company
Comment: Now more than ever, with all the uncertainty and turbulence we're going through, all CEOs, managers and team leaders need to read Ban the Humorous Bazooka. As we all know, the world has changed; nothing will ever be the same; and that means businesses must question all assumptions, develop new plans for profitability and success, and discover and implement new ideas for products/services as well as new ways of running the business itself. It's time for true innovation!

This book helps the reader understand what innovation really is, how to "get out of the box" in generating and developing new ideas AND in using tried and true methods for turning those ideas into viable, profitable results. The authors offer great insights into the roadblocks and barriers in all individuals and all organizations that prevent the kind of innovation that is needed... and then they present techniques that are practical, avoid the typical, predictable problems, and produce amazing results. There are lots of examples and tips that make these techniques easy to understand and easy to follow.

Read this book. Give it to all the managers and team leaders in the company. And then get busy getting all the teams in your company on the track to create the kind of innovation that will make your company a winner.

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