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Title: In the Zone: Achieving Optimal Performance in Business-As in Sports by J. Mitchell Perry, Dr J. Mitchell Perry, Steve Jamison ISBN: 0809229528 Publisher: McGraw-Hill/Contemporary Books Pub. Date: June, 1998 Format: Paperback Volumes: 1 List Price(USD): $14.95

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Average Customer Rating: 4.33

Rating: 4
Summary: Everything you want it to be
Comment: The basic idea of this book is to look at your business from the same perspective you may have looked at sports. Sports are fun, why isn't business fun?

This book tells you how to systematically and consistantly put yourself in a peak state. I used to be a very competetive cross country runner, and this helped me translate the things I did instinctively to put myself in the best mental state for competition to the sales setting that I've been in in the last five years. I've read it several times, and I'll probably read it several more. It's just good stuff.

Just one caveat: This book does assume that you have the technical competency to perform your task. I've given this book to new salespeople who still weren't totally clear on exactly what to do, and by virtue of that fact the book was pretty useless.

So, assuming that you know the rules to your game, this book will help you get in the best mental state to play it. And it will teach you how to have fun doing it.

Rating: 5
Summary: Everything you want it to be
Comment: This book tells you how to systematically and consistantly put yourself in a peak stake. I used to be a very competetive cross country runner, and this helped me translate the things I did instinctively to put myself in the best mental state for competition to the sales setting that I've been in in the last five years. I've read it several times, and I'll probably read it several more. It's just good stuff.

Rating: 2
Summary: Content is good but disjointed in many places
Comment: The content is probably good but it is very disjointed in many places. Large print is good. Mitchell Parry's book "The Road to Optimism: Change Your Language, Change Your Life" is less disjointed. I think that the content could be written better if only one author was writing it. I found the first half of the book was much better in content and flow than the last half of the book. It didn't flow for easy understanding. I find that a good book makes me want to read it again. I have little interest in reading this one a second time. NOTE: I only read non-fiction books.

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