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Title: E-Service: 24 Ways to Keep Your Customers-When the Competition Is Just a Click Away by Ron Zemke, Thomas K. Connellan, Tom Connellan ISBN: 0814406068 Publisher: AMACOM Pub. Date: October, 1900 Format: Hardcover Volumes: 1 List Price(USD): $25.00 |
Average Customer Rating: 4.69
Rating: 5
Summary: E-Service: 24 Ways to Keep Your Customers
Comment: This book lays out exactly what you need to do to keep your buisness alive and thriving on the Web. It's got great site examples, useful research data, and lots of easy-to-follow advice on how to design and manage a customer-friendly e-commerce site. I'd encourage anyone who does business online to buy a copy.
Rating: 5
Summary: e-service
Comment: My career, delivering training for organizations throughout North America, not only requires I prepare in detail the specific programs I am hired to deliver but to keep up with other relevant issues in the training marketplace. This is one of the reasons I enjoy readinig and using Ron Zemke's books. He writes on relevant topics. This is the case for Tom Connellan and Ron Zemke's newest book E-SERVICE. Recently I loaned E-SERVICE to one of the Customized Training Coordinators for South Central Technical College, North Mankato, MN. Her first reaction was, "He (Zemke) has done it again. He has written a book with immediately useful and relevant information." I concur.
The content of this book is so valuable. We encourage organizations to make their processes, forms, and voice mail systems warmer and easier to use. Once you read this book you will see how important it is to keep these same principles (and practices) in mind when you encourage customers to conduct e-business with your organization. The book is literally a HANDS ON manual on what you want to consider and what you might do to make your website, your e-commerce site more effective, efficient, and productive.
The statistics and research are very valuable and validate how important it is to give your on-line commerce site serious consideration. The book becomes a great HANDS ON tool when you combine the research with what to do NOW and what to do NEXT.
Rating: 5
Summary: ONE OF THE MILESTONES
Comment: Many books, articles, etc. have been read. But tricks for success in e-service has not been explained better. I would highly recommend this 5-star-book to anyone who would like to improve her/his skills/knowledge in e-commerce industry.
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Title: E-Commerce in Operations Management by Marc J. Schniederjans, Qing Cao ISBN: 9812380167 Publisher: World Scientific Publishing Co., Inc. Pub. Date: 01 July, 2002 List Price(USD): $28.00 |
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Title: Customer Service on the Internet: Building Relationships, Increasing Loyalty, and Staying Competitive, 2nd Edition by Jim Sterne ISBN: 0471382582 Publisher: John Wiley & Sons Pub. Date: 08 May, 2000 List Price(USD): $29.99 |
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Title: e-Loyalty: How to Keep Customers Coming Back to Your Website by Ellen Reid Smith ISBN: 0066620708 Publisher: HarperBusiness Pub. Date: 15 January, 2000 List Price(USD): $16.99 |
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Title: Service Management: Operations, Strategy, and Information Technology with Student CD-Rom Mandatory Package by James A. Fitzsimmons, Mona J. Fitzsimmons ISBN: 0072424192 Publisher: McGraw-Hill/Irwin Pub. Date: 08 August, 2000 List Price(USD): $124.25 |
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Title: The Soul of the New Consumer : The Attitudes, Behavior, and Preferences of E-Customers by Laurie Windham, Ken Orton ISBN: 1581150660 Publisher: Allworth Press Pub. Date: 01 September, 2000 List Price(USD): $24.95 |
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