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If You Think It's Tough to Sell, Try Buying: The Complete Guide to Effective Radio Advertising

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Title: If You Think It's Tough to Sell, Try Buying: The Complete Guide to Effective Radio Advertising
by Joseph Fiedler, Lee White, Murray Raphel
ISBN: 0-937539-20-1
Publisher: Executive Books
Pub. Date: January, 1994
Format: Hardcover
Volumes: 1
List Price(USD): $19.95
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