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Corporate Storytelling: Planning and Creating Internal Communications

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Title: Corporate Storytelling: Planning and Creating Internal Communications
by Lecia Vonne Wood
ISBN: 0-9714988-1-4
Publisher: Grendel Press
Pub. Date: April, 2002
Format: Paperback
Volumes: 1
List Price(USD): $24.95

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Average Customer Rating: 2.5 (2 reviews)

Customer Reviews

Rating: 1
Summary: Waste of Time
Comment: This book was useless. If you have had any schooling on PR (even one class), you don't need this book. The majority of the content was common sense. Don't waste your money.

Rating: 4
Summary: Finally, a perfect corporate communications book
Comment: As a corporate writer, I found Lecia's book incredibly helpful. Even with a decade of experience, I picked up some wonderful insights, excellent tips, and useful hints and ideas. This book is a "must have" for anyone who wants to break into the world of corporate writing. And for those already there - buy this and use it every day. You'll be glad you did.

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