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Title: Screen: Essays on Graphic Design, New Media, and Visual Culture by Jessica Helfand, John Maeda ISBN: 1-56898-310-7 Publisher: Princeton Architectural Press Pub. Date: September, 2001 Format: Paperback Volumes: 1 List Price(USD): $19.95 |
Average Customer Rating: 3.83 (6 reviews)
Rating: 4
Summary: Things we all were thinking.. only worded much better.
Comment: Chances are you will find yourself saying (or just thinking) "Exactly! I've been saying that for years!" fairly often. Helfand expresses views on the design world that many designers have felt for some time, particularly in regards to new media and digital culture. These essays cover everything from the overflow of badly designed websites to eloquently phrased explanation of why designers are not information architects (unlike architecture, design won't kill you if it falls on your head). This is a must-read for designers of any medium, especially those in the video, web, and new media fields.
Rating: 4
Summary: Digital Critic with Challenges and No Solutions
Comment: Design on the screen takes the shape of websites, animation, motion graphics, and oh yeah... television. Long before the Mac and Windows boxes on your desk moved points of light, the television was doing it. In Screen, Helfand continues her critical review of all that is visually projected at us through flat screen monitors and television sets. In this collection of essays and critiques, the overall feeling is cynical and embittered. Helfand directly challenges the designers of screen spaces and interfaces to take a stand and make decisions using technology as a secondary objective. Use the pixels, don't let them use you. It's a boastful book, one that'll make you wonder what more can be done.
Rating: 1
Summary: Burdensome
Comment: Along with the self-aggrandizement in new media design, one has also to endure the academic collective of critical review for that very topic. After finishing Jessica Helfand's Screen Essays, my thoughts focused on abandoning the semiotic silliness, and just getting on with work. There will always be the ridiculous to rip apart, and the 1990's proved to be filled with perfect targets. However, it was also a wild time for experimentation. Do we really need to hear an opinion while the game is still being played out?
I just about threw the book into the ocean while reading "On Sound, Authenticity and Cultural Amnesia". A few comments from the book on the use of sound with visuals: "It interrupts interpretation. It brainwashes the audience.". I don't know, perhaps those of us with more emotional aspiration, or those that simply can't see visuals would take issue with this critique.
When it comes down to it, the market decides what is good use of form, and what is more or less useless. Try not to let an academician tell you what your customer needs or wants.
On a positive note, the writing is very good. I wonder if editors were in short supply during the late 1990's...
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Title: Looking Closer 4: Critical Writings on Graphic Design by Michael Bierut, William Drenttel, Steven Heller ISBN: 1581152353 Publisher: Allworth Press Pub. Date: August, 2002 List Price(USD): $21.95 |
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Title: Teaching Graphic Design: Course Offerings and Class Projects from the Leading Graduate and Undergraduate Programs by Steven Heller ISBN: 1581153058 Publisher: Allworth Press Pub. Date: November, 2003 List Price(USD): $19.95 |
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Title: Citizen Designer: Perspectives on Design Responsibility by Steven Heller, Veronique Vienne, Allworth Press ISBN: 1581152655 Publisher: Allworth Press Pub. Date: August, 2003 List Price(USD): $19.95 |
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Title: Looking Closer 3: Classic Writings on Graphic Design (Looking Closer) by Michael Bierut, Jessica Helfand, Steven Heller, Rick Poynor, Michael Beirut ISBN: 1581150229 Publisher: Allworth Press Pub. Date: September, 1999 List Price(USD): $18.95 |
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Title: Design Writing Research by Ellen Lupton ISBN: 0714838519 Publisher: Phaidon Press Inc. Pub. Date: 10 June, 1999 List Price(USD): $24.95 |
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