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Franchising 101

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Title: Franchising 101
by Ann Dugan, The Association of Small Business Development Centers
ISBN: 1-57410-097-1
Publisher: Upstart Pub Co
Pub. Date: 01 April, 1998
Format: Paperback
Volumes: 1
List Price(USD): $22.95
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Average Customer Rating: 4.33 (9 reviews)

Customer Reviews

Rating: 5
Summary: Simply the BEST
Comment: I have read 4 different books on franchising and would definately consider this one the best!

Rating: 5
Summary: Opened my eyes
Comment: My husband and I are considering opening a franchise. Although we have business experience, neither of us have ever actually managed a retail store or food service establishment. We certainly had never negotiated a lease or franchise agreement. This book points out a lot of details that will help you protect yourself when negotiating with a landlord or franchisor. It also gets you to think about whether you are a good fit for this type of lifestyle and are you reviewing an appropriate territory for your business. I checked this book out at the library and now I am buying a copy so I can highlight it, make notes and such.

Rating: 5
Summary: The Franchising Bible
Comment: Upon embarking on an endeavor to purchase a franchise business with my wife, we realized we knew nothing about where to start. We decided to start at the bookstore and purchase a book on franchising. We chose Franchising 101 because it appeared to be laid out in a format that was easy to read and follow -- we were right! This book has become our bible every step of the way. From analyzing the opportunity to digesting the UFOC, every question we have stumbled across has been answered by this book. In addition to the valuable information provided, we actually found our franchise attorney by contacting one of the contributing authors. Franchising 101 leaves no stone unturned in looking at this very important life decision. It is a MUST READ for anyone considering the purchase of a franchise business.

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