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Title: Managing Across Borders: The Transnational Solution by Christopher A. Bartlett, Sumantra Ghoshal ISBN: 1-57851-707-9 Publisher: Harvard Business School Press Pub. Date: 04 February, 2002 Format: Paperback Volumes: 1 List Price(USD): $16.95 |
Average Customer Rating: 5 (2 reviews)
Rating: 5
Summary: An appreciative book that looks forward into the future
Comment: Now in an updated second edition, Managing Across Borders: The Transnational Solution by Christopher Bartlett (Daewoo Professor of Business Administration, Harvard Business School) and Sumantra Ghoshal (Professor of Strategic and International Management, The London Business School) is an informative introduction to the "transnational corporation", the new corporate phenomena of the interconnected global and digital age, which stretches its competition worldwide and fundamentally rewrites the nature of doing business. A fascinating, appreciative book that looks forward into the future, Managing Across Borders is highly recommended reading for anyone seeking to understand and capitalize on what the 21st century business community is evolving for purposes of international trade in a truly global and increasingly "borderless" age!
Rating: 5
Summary: Pathbreaking book
Comment: This seminal book has been a part of my professional library for almost a decade, now. I am an Associate Professor in International Business and teach the subjects covered in this book. From this book a number of concepts have grown which continues to dominate the discussion of global management. Let me jus mention a few: administrative heritage, which is the idea, that the organisational structure of multidomestic enterprises reflects the historical period they were established in - especially with respect to the regime of coordination and communication. For instance, whereas the typical american firm entering Europe after 2ww would follow a strategy of tight operational control (given the business circumstances of this firm) Phillips, a multinational from the 19th century would display a strategy of much more delegation and subsidary autonomy.
Another concept is that of transnational companies - firms which simultaneously seek to adjust to local circumstances and enjoy the benefits of global integration. This idea remains a hot issue in global management even today - more than a decade after this book was published.
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Title: From Global to Metanational: How Companies Win in the Knowledge Economy by Yves L. Doz, Jose Santos, Peter Williamson ISBN: 0875848702 Publisher: Harvard Business School Press Pub. Date: 15 November, 2001 List Price(USD): $29.95 |
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Title: The Individualized Corporation: A Fundamentally New Approach to Management by Sumantra Ghoshal, Christopher A. Bartlett ISBN: 0887308317 Publisher: HarperBusiness Pub. Date: 01 March, 1999 List Price(USD): $16.95 |
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Title: Smart Globalization : Designing Global Strategies, Creating Global Networks (The MIT Slon Management Review Series) by Anil K. Gupta, D. Eleanor Westney ISBN: 0787965324 Publisher: Jossey-Bass Pub. Date: 21 February, 2003 List Price(USD): $19.95 |
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Title: Competing for the Future by Gary Hamel, C.K. Prahalad ISBN: 0875847161 Publisher: Harvard Business School Press Pub. Date: 01 April, 1996 List Price(USD): $16.00 |
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Title: The Multinational Mission: Balancing Local Demands and Global Vision by C. K. Prahalad, Yves L. Doz ISBN: 0684871327 Publisher: Free Press Pub. Date: 01 December, 1999 List Price(USD): $20.00 |
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