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Changing Minds: The Art and Science of Changing Our Own and Other People's Minds

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Title: Changing Minds: The Art and Science of Changing Our Own and Other People's Minds
by Howard Gardner
ISBN: 1-57851-709-5
Publisher: Harvard Business School Press
Pub. Date: 01 March, 2004
Format: Hardcover
Volumes: 1
List Price(USD): $26.95
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Average Customer Rating: 4 (4 reviews)

Customer Reviews

Rating: 5
Summary: Fabulous Book
Comment: Many of the wonderful thinking techniques in this book remind me of one of my favorite books, "The Little Guide To Happiness". You are what you think about. That is the essence of "Changing Minds". Except it's told in a fresh and different way.

Rating: 5
Summary: Guru of Multiple Intelligences
Comment: I saw Howard Gardner speak at an event a few years ago and it was terrific. He is a very experienced psychologist who understands the mind and persuasion. He's also famous for his work with multiple intelligences, the same field that considers the impact of emotional intelligence on our success. I bought this book with "The Emotional Intelligence Quickbook" which was also excellent. Together these skills are a great way to change minds!

Rating: 1
Summary: Major disappointment here
Comment: I waited in anticipation for this book to be released. The topic, coupled with Mr. Gardner's strong c.v., led me to believe that this would be a seminal book. Sadly, it was difficult to get beyond Mr. Gardner's entrenched political bias shown (reflected in the minds of many Harvard professors) in his illustrations in one chapter after another. We've all heard it before: George W. Bush and Ronald Reagan as simple-minded, latter stage former prime minister Margaret Thatcher as arrogant. If I wanted a book on politics, well that's another matter. How about Mr. Gardner changing his own mind!

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