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Title: Graphic Designer's Guide to Pricing, Estimating & Budgeting by Theo Stephan Williams ISBN: 1-58115-098-9 Publisher: Allworth Press Pub. Date: July, 2001 Format: Paperback Volumes: 1 List Price(USD): $19.95

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Average Customer Rating: 5 (1 review)

Rating: 5
Summary: Great business resource, carefuly written
Comment: Of all the books in my business/design library, I think this one has proven to be the most valuable. While I am not quite to the point where I can reasonably charge some of the prices that Theo recommends, I still feel like this book is a great resource for much of the business of design. If anything, I think this book does a good job of building confidence in pricing and business as a whole. The writing style is very smooth and easy to follow, and her personal accounts help tie in real-world experiences to justify her recommendations.
Theo Williams also does a pretty good job of covering a broader sense of project management and client relations, though not in too great of detail (which is okay, as that is not the point of the book). The end of the book provides us with some rough business forms (invoices, estimates, etc.) which I also found greatly helpful.
I would recommend this book to anyone who wants a better grasp on how to go about figuring out prices for design projects.

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