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Title: The Mechanical Bride : Folklore of Industrial Man by Marshall McLuhan, Philip B. Meggs ISBN: 1-58423-050-9 Publisher: Gingko Press Pub. Date: November, 2002 Format: Hardcover Volumes: 1 List Price(USD): $35.00

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Average Customer Rating: 5 (1 review)

Rating: 5
Summary: As relevant today as it was fifty years ago
Comment: Originally published in 1951, The Mechanical Bride: Folklore Of Industrial Man by the influential philosopher and cultural observer Marshall McLuhan is a thoughtful and thought-provoking treatise that seeks to unveil the subtle and sometimes venomous effects of media and modern mass communication. Thoughtful, sometimes philosophical, sometimes prediction with deadpan seriousness, The Mechanical Bride is as relevant today as it was fifty years ago and highly recommended reading for students of Mass Communications and Journalism, Contemporary American Sociology, and Modern Philosophy.

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