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Title: Bigwig Briefs: Guerrilla Marketing - The Best of Guerrilla Marketing & Marketing on a Shoestring Budget by Jay Levinson, Bigwig Briefs Staff, BigwigBriefs.com, Aspatore Books Staff ISBN: 1-58762-067-7 Publisher: Aspatore Books Pub. Date: March, 2002 Format: Paperback Volumes: 1 List Price(USD): $14.95

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Average Customer Rating: 5 (1 review)

Rating: 5
Summary: This guy is brilliant...
Comment: Being a health care marketing executive, I am always looking for "guerrilla" ways to market our company. Jay Levinson is clearly a marketing guru, and this "best of" book is a great book. I especially like that it is short and sweet!

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Title: The Guerrilla Marketing Handbook by Jay Conrad Levinson, Seth Godin ISBN: 0395700132 Publisher: Houghton Mifflin Co Pub. Date: 19 November, 1994 List Price(USD): $19.00