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Title: Business Across Cultures by Fons Trompenaars, Peter Woolliams ISBN: 1-84112-474-5 Publisher: Capstone Pub. Date: 20 February, 2004 Format: Paperback Volumes: 1 List Price(USD): $19.95 |
Average Customer Rating: 5 (1 review)
Rating: 5
Summary: Immensely helpful for the practitioner
Comment: Last year, when I first heard about this book -- Business Across Cultures -- I couldn't wait for its availability. My copy arrived in the post and I am not disappointed. The authors - Fons Trompenaars and Peter Woolliams - along with Charles Hampden-Turner have been the leading proponents that value is not added but rather value is created by reconciling values of contrasts and conflict. This is commonly referred to as dilemma theory, was first argued in Riding the Waves of Culture: Understanding Diversity in Global Business (Trompenaars and Hampden-Turner, 1998) and expanded in Building Cross-Cultural Competence (Trompenaars and Hampden-Turner, 2000). In 21 Leaders for the 21st Century (Trompenaars and Hampden-Turner, 2001), in which Woolliams was a major contributor, it was shown that dilemma theory could also be extended to corporate-wide, strategic business units (SBU), divisional, departmental, team and other organizational levels. This book also provided a new definition of leadership -- the recognizing and reconciling of dilemmas among contrasting cultural values.
Business Across Cultures thus builds upon an impressive and extensive body of literature. It is grounded in the research that underpins a unique database of cross-cultural profiles derived from the input of over 60,000 managers working in more than 60 countries.
As business becomes more global and diverse, culture becomes the defining issue for leaders and managers. Ever thought provoking, Business Across Cultures provides a new framework for dealing with the business implications of culture. It is the first -- the keystone -- in a four book series that will deal with marketing and managing people across cultures, as well as corporate culture.
The authors refer to culture as an onion consisting of layers that can be peeled off. Using this illustration, I suggest that in this book the authors reconstitute an onion of their own, providing additional practical layers to the established core of dilemma theory. Two of the strengths of dilemma theory are its simplicity and robustness. It's easy to comprehend, makes sense and is practical. This simplicity can be seen in the sketching of contrasting values in a virtuous circle throughout this book. In Business Across Cultures, Trompenaars' and Woolliams' use of stories and accounts of global leaders and companies is illustrative and their concept of leadership is validated by the many examples of dilemma reconciling by real leaders. This evidence is convincing. The implications for leaders and strategy are substantial.
In this book, the authors provide executives and managers with a new toolkit to help in developing a new mindset - recognize, respect, and reconcile -- in working in diverse cultures, not only across nations but also within an organization. Building upon their extensive body of literature, the authors present chapters dealing with corporate cultures and managing change and continuity, marketing, and HR dilemmas across cultures. Even finance and accounting dilemmas across cultures are addressed, as are the quest for a new paradigm of international leadership and the need for reconciling organizations. For those familiar with dilemma theory, Business Across Cultures provides a welcome 'how to' practical side of dilemma reconciliation. This book will be immensely helpful for the practitioner, providing the next level of understanding.
Business Across Cultures is outstanding!! The book truly does raise one to the next level of competency. I recommend it for business leaders, strategists, marketers, HR professionals, and managers of all stripes as it provides a valuable resource on the navigating the challenges and opportunities they face. If you fall into this category, this insightful book deserves a place on your bookshelf. Moreover, it needs to be read and put into practice. I look forward to the rest of the series.
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Title: Did the Pedestrian Die? : Insights from the World's Greatest Culture Guru by Fons Trompenaars ISBN: 1841124362 Publisher: Capstone Pub. Date: 07 March, 2003 List Price(USD): $19.95 |
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Title: Riding The Waves of Culture: Understanding Diversity in Global Business by Charles Hampden-Turner, Fons Trompenaars ISBN: 0786311258 Publisher: McGraw-Hill Trade Pub. Date: 01 December, 1997 List Price(USD): $34.95 |
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Title: Managing People Across Cultures (Culture for Business) by Fons Trompenaars ISBN: 1841124729 Publisher: Capstone Pub. Date: 11 June, 2004 List Price(USD): $19.95 |
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Title: Building Cross-Cultural Competence: How to Create Wealth from Conflicting Values by Charles M. Hampden-Turner, Fons Trompenaars, David Lewis, Alfons Trompenaars ISBN: 0300084978 Publisher: Yale University Press Pub. Date: 01 November, 2000 List Price(USD): $29.95 |
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Title: 21 Leaders for The 21st Century by Alfons Trompenaars, Charles Hampden-Turner ISBN: 0071362940 Publisher: McGraw-Hill Trade Pub. Date: 30 September, 2001 List Price(USD): $29.95 |
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