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Title: Successful Web Portals in Retail Banking by Daniel Singer, Douglas Ross, Albert Avery ISBN: 1-883249-95-3 Publisher: John Wiley & Sons Pub. Date: April, 2001 Format: Paperback Volumes: 1 List Price(USD): $69.95

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Average Customer Rating: 3 (1 review)

Rating: 3
Summary: Building effective online bank web portals
Comment: I am a banker by profession and also a postgraduate research student for the MSc in Internet Banking. I have read several books and articles on this subject and I would recommend, this book if you want a concise coverage in the area of Internet Banking. The book is unique in the sense that it is the only book I know which covers the use of Portal model in online banking. The book is based on the authors' analysis of 1,753 banks in the US and dicusses areas of Internet Banking which I have not seen elsewhere. For example, chapter 14 of the book discuss exclusively on reasons why a successful bank web site must be entertaining.

In addition, the book is geared towards designing customer effective online banking portals and I would recommend it to banks that are planning to enter into Internet Banking.

However, the major draw back of this book is there is no biographies! I just cannot understand how the authors could have completely forgotten this important area especially as they are all professors. Hence, a student planning to do research or expand his knowledge will be disappointed with the book. (I am!)

So unless you can get your company to buy it as a reference book for Internet Banking, I suggest you glean the Internet for similar material. However, I must inform you that you may not be able to find all that is covered in the book