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1. |  | Title: Portfolio Management for New Products by Scott J. Edgett, Elko J. Kleinschmidt, Robert Gravlin Cooper ISBN: 0738205141 Publisher: Perseus Publishing Pub. Date: 15 December, 2001 List Price: $44.00 Amazon.com Price: $44.00 |
| 2. |  | Title: New Products: The Key Factors in Success by Robert G. Cooper, Elko J. Kleinschmidt ISBN: 0877572135 Publisher: Amer Marketing Assn Pub. Date: November, 1990 List Price: $20.00 Amazon.com Price: $20.00 |
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