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1. |  | Title: Truth, Lies and Advertising : The Art of Account Planning by Jon Steel ISBN: 0471189626 Publisher: John Wiley & Sons Pub. Date: 20 February, 1998 List Price: $35.00 Amazon.com Price: $24.50 |
| 2. |  | Title: Verdades Mentiras y Publicidad by Jon Steel ISBN: 8482112430 Publisher: Celeste Pub. Date: July, 2000 List Price: $58.25 Amazon.com Price: $58.25 |
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