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1. |  | Title: Marketing: Best Practices by K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, Michael D. Hutt, Bilaji Krishnan, John H., Jr. Lindgren, Robert F. Lusch, Ilkka A. Ronkainen ISBN: 0030349990 Publisher: South-Western College Pub Pub. Date: 09 July, 2002 List Price: $122.95 Amazon.com Price: $115.57 |
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