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Cover ImageTitle: Marketing: Best Practices
by K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, Michael D. Hutt, Bilaji Krishnan, John H., Jr. Lindgren, Robert F. Lusch, Ilkka A. Ronkainen
ISBN: 0030349990
Publisher: South-Western College Pub
Pub. Date: 09 July, 2002
List Price: $122.95
Amazon.com Price: $115.57
2.
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Cover ImageTitle: Marketing Principles and Best Practices With Infotrac
by Douglas K. Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, K. Douglas Hoffman
ISBN: 0324200447
Publisher: South-Western Educational Publishing
Pub. Date: January, 2004
List Price: $122.95
Amazon.com Price: $122.95
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Cover ImageTitle: Essentials of Services Marketing: Concepts, Strategies and Cases
by K. Douglas Hoffman, John E. G. Bateson
ISBN: 0030288924
Publisher: South-Western College Pub
Pub. Date: 29 June, 2001
List Price: $111.95
Amazon.com Price: $111.95
4.
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Cover ImageTitle: Managing Services Marketing: Text and Readings
by John E. G. Bateson, K. Douglas Hoffman
ISBN: 0030225191
Publisher: South-Western College Pub
Pub. Date: 30 December, 1998
List Price: $90.75
Amazon.com Price: $90.75
5.
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Cover ImageTitle: Fundamentos de Marketing de Servicios - 2b: Edicion
by K. Douglas Hoffman
ISBN: 9706862021
Publisher: Thomson International
Pub. Date: August, 2002
List Price: $75.00
Amazon.com Price: $75.00

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