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1. |  | Title: Marketing: Best Practices by K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, Michael D. Hutt, Bilaji Krishnan, John H., Jr. Lindgren, Robert F. Lusch, Ilkka A. Ronkainen ISBN: 0030349990 Publisher: South-Western College Pub Pub. Date: 09 July, 2002 List Price: $122.95 Amazon.com Price: $115.57 |
| 2. |  | Title: Marketing Principles and Best Practices With Infotrac by Douglas K. Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, K. Douglas Hoffman ISBN: 0324200447 Publisher: South-Western Educational Publishing Pub. Date: January, 2004 List Price: $122.95 Amazon.com Price: $122.95 |
| 3. |  | Title: Essentials of Services Marketing: Concepts, Strategies and Cases by K. Douglas Hoffman, John E. G. Bateson ISBN: 0030288924 Publisher: South-Western College Pub Pub. Date: 29 June, 2001 List Price: $111.95 Amazon.com Price: $111.95 |
| 4. |  | Title: Managing Services Marketing: Text and Readings by John E. G. Bateson, K. Douglas Hoffman ISBN: 0030225191 Publisher: South-Western College Pub Pub. Date: 30 December, 1998 List Price: $90.75 Amazon.com Price: $90.75 |
| 5. |  | Title: Fundamentos de Marketing de Servicios - 2b: Edicion by K. Douglas Hoffman ISBN: 9706862021 Publisher: Thomson International Pub. Date: August, 2002 List Price: $75.00 Amazon.com Price: $75.00 |
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