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Cover ImageTitle: Fables, Fashions, and Facts About Advertising : A Study of 28 Enduring Myths
by John Philip Jones
ISBN: 0761927999
Publisher: SAGE Publications
Pub. Date: 20 November, 2003
List Price: $37.95
Amazon.com Price: $37.95
2.
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Cover ImageTitle: Public Finance and Public Choice
by John Cullis, Philip Jones, John G. Cullis, Philip R. Jones
ISBN: 0198775792
Publisher: Oxford University Press
Pub. Date: 01 May, 1998
List Price: $64.00
Amazon.com Price: $64.00
3.
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Cover ImageTitle: The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications
by John Philip Jones
ISBN: 0761912398
Publisher: SAGE Publications
Pub. Date: 10 February, 1999
List Price: $54.95
Amazon.com Price: $54.95
4.
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Cover ImageTitle: The Ultimate Secrets of Advertising
by John Philip Jones
ISBN: 076192244X
Publisher: SAGE Publications
Pub. Date: 15 December, 2001
List Price: $43.95
Amazon.com Price: $43.95
5.
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Cover ImageTitle: What's in a Name?: Advertising and the Concept of Brands
by John Philip Jones, Jan S. Slater
ISBN: 0765611120
Publisher: M. E. Sharpe
Pub. Date: 01 October, 2002
List Price: $32.95
Amazon.com Price: $32.95
6.
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Cover ImageTitle: How Advertising Works : The Role of Research
by John Philip Jones
ISBN: 076191241X
Publisher: SAGE Publications
Pub. Date: 10 June, 1998
List Price: $61.95
Amazon.com Price: $61.95
7.
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Cover ImageTitle: International Advertising : Realities and Myths
by John Philip Jones
ISBN: 0761912452
Publisher: SAGE Publications
Pub. Date: 22 October, 1999
List Price: $51.95
Amazon.com Price: $51.95
8.
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Cover ImageTitle: When Ads Work: New Proof That Advertising Triggers Sales
by John Philip Jones
ISBN: 0029166624
Publisher: Simon & Schuster
Pub. Date: 01 April, 1995
List Price: $34.00
Amazon.com Price: $34.00
9.
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Cover ImageTitle: How to Use Advertising to Build Strong Brands
by John Philip Jones
ISBN: 0761912436
Publisher: SAGE Publications
Pub. Date: 13 July, 1999
List Price: $51.95
Amazon.com Price: $51.95
10.
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Cover ImageTitle: Pheasant Tales: Original Stories About America's Favorite Game Bird
by John Barsness, Philip Bourjaily, Chris Dorsey, Jim Fergus, Steve Grooms, Gene Hill, Tom Huggler, Jay Johnson, Robert F. Jones, Randy Lawrence
ISBN: 092435755X
Publisher: Countrysport Press
Pub. Date: 01 December, 1995
List Price: $39.00
Amazon.com Price: $39.00
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