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Cover ImageTitle: Building Models for Marketing Decisions (INTERNATIONAL SERIES IN QUANTITATIVE MARKETING Volume 9)
by Peter S. H. Leeflang, Dick R. Wittink, Michel Wedel, Philippe A. Naert
ISBN: 079237813X
Publisher: Kluwer Academic Publishers
Pub. Date: 01 February, 2000
List Price: $47.00
Amazon.com Price: $47.00
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Cover ImageTitle: Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing, Vol 8)
by Michel Wedel, Wagner A. Kamakura
ISBN: 0792386353
Publisher: Kluwer Academic Publishers
Pub. Date: December, 1999
List Price: $123.00
Amazon.com Price: $123.00
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Cover ImageTitle: Agricultural Marketing and Consumer Behavior in a Changing World
by Berend Wierenga, Aad Van Tilburg, Klaus G. Grunert, Michel Wedel
ISBN: 0792398564
Publisher: Kluwer Academic Publishers
Pub. Date: June, 1997
List Price: $178.00
Amazon.com Price: $178.00

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